Covering Letter / Email to the PR

Covering Letter / Email to the PR

The email you send to a PR when requesting samples should include the names of the stylist, magazine and photographer, the date of the shoot and its theme or brief. Always remember to attach your commissioning letter. If you have them, it may also be useful to attach screen-grabbed images, as this helps the PR to know immediately which look you are after.

Here is a template to follow:

Danielle xx